Fill your program. Keep it full.

Plain-English playbooks for soccer coaching businesses: how to get more players, book more trials, and keep them paying. Proof and math, no fluff.

Latest

How Much Should You Charge for Soccer Training?

Most academies price sessions off gut feel, not profit. Here is the pricing, retention and offer-stack math that actually decides what you can charge.

8 min read Growth

How to Grow a Soccer Academy From $10K to $50K

The five problems that keep soccer academies stuck at $10k a month - profit, marketing, sales, cash flow, capacity - and the fix for each one.

7 min read Growth

How to Improve Player Retention at Your Soccer Academy

Six practical levers that keep soccer academy players enrolled longer, plus the exact math on what two extra months of retention adds to revenue.

6 min read Growth

Soccer Academy Referral Program Ideas That Work

Telling parents to spread the word will not build a real referral program. Here are the incentives, timing and math behind ideas that actually compound.

6 min read Growth

How Much Is One Youth Soccer Player Actually Worth?

Most coaching businesses underprice growth because they price a player by one month, not a lifetime. Here's the LTV math - and what it means for ads.

2 min read Growth

How Much Should a Soccer Academy Spend on Facebook Ads?

The honest budget answer for soccer academies: start at $10/day, then scale off lifetime value, not nerves. The exact math to set your number.

3 min read Marketing

How to Get More Players for Your Soccer Academy

The reliable way to fill your program without relying on word of mouth - the two-step system, the speed-to-lead math, and what it costs to start.

3 min read Marketing

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