What 1 player is really worth

Most soccer academy owners think a new player is worth one month’s fee.

They’re not.

That number is the one that matters. It’s what tells you how much you can pay to get a new player. Without it, every dollar you put into ads feels like a guess.

Here’s the simple way to work it out.

Monthly fee x months they stay.

$200 x 9 = $1,800. That’s it.

The accurate way is to export your payments and drop them into ChatGPT or Claude. Give it the prompt and it works out the real average for you.

Once you have the number, compare it to what it costs you to get a player.

You can put more in and get more out.

Magnus

P.S. I covered the full story here: watch the video